Technology

Blog categorized as Technology

The Autonomy Gap: The Future Isn’t Coming, It’s Being Designed

For years, farmers have been told autonomy is just around the corner. But the real breakthrough won’t come from hardware—it will come from rethinking the system.


In the early 2010s, the British government faced a problem. Citizens were frustrated with the Royal Mail. Polls showed people believed that...
Daniel
30 Apr 2025 9:18 PM - Comment(s)
The Interconnected Nature of Farming Operations: A Comprehensive Approach for a Successful Season

Agriculture is more than just planting seeds and harvesting crops. It's a complex system where every operation is interconnected, and the success of one step often depends on the effectiveness of the previous ones. Understanding and managing these interdependencies is crucial for maximizing producti...

Admin
12 Jul 2024 10:01 AM - Comment(s)
Benefits of RTK Obstacles for Spraying Operations
Increase your sprayer efficiency using the technology you already have: nozzle control and high accuracy GPS. High accuracy boundaries can help to reduce the complexity of in-field operations where inexperienced labor is becoming more common.
AJ
25 Jan 2024 11:23 AM - Comment(s)
Feature Update: New Homepage
Feature Update: Homepage redesign. We have made improvements to the usability of our homepage, such as improved map interactions, and list views.
AJ
23 Nov 2023 8:17 AM - Comment(s)
Feature Release: Equipment Explorer™ Section Control
Equipment Explorer's Automated Section Control Simulations optimize farming resources and reduce overlap, helping make cost-effective decisions for equipment purchases and upgrades.
Bree McSorley
18 Oct 2023 1:07 PM - Comment(s)